EVERYTHING MIXPANEL

WHY DO WE USE MIXPANEL?

• Event-based product analytics tool
• Enables A/B testing and insights
• Used by product, data, marketing
• Paperflite CS leverages Mixpanel
• Trusted by GoDaddy, Uber

MIXPANEL AT PF CUSTOMER SUCCESS

• Analyse Product adoption and Features 
• Business Reviews and Decks
• Analyse Customer Behaviour and Trends 

Analyse Product Adoption and Features 

• Variety of Pre Set Templates Ready - Existing Reports 
• Check out the Starter Board! 
• Export as a CSV/ JPG/ PDF

QBR Reports and Decks 

• Start of by building your on board 
• Insights report - Build a report from scratch
• Set a timeline and your data is ready to visualise

FYI : 
Always CLONE an existing report and bring it to the board that you are building. TXS :) 

Analyse Behavioural and Customer Trends

• Funnel Reports - Use Funnel Steps view to track % converted.
• Flow Reports - Expands event by Property to know what "page viewed" is.  
• Retention Reports - Retention over a timeline
• Cohorts - Create groups of users. 

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Mixpanel Challenge 

• Create a Board from Scratch. 
• Create one Insights report on how Aspire Systems is creating Collections for the last 30 days. 
• Clone and move an existing report on how Aspire Systems users have been searching for content within Paperflite. (Global Search, Etc)
• The team that wins first will receive a gift by EOD.

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